La Riche Directions Rich Naturals Semi Permanent Hair Dye 100ml – Bloodstone

• La Riche Directions Rich Naturals Semi-Permanent Hair Colour is available in 8 contemporary dark glossy conditioning colour options.
• With no ammonia, peroxide or PPD and a ‘no animal testing’ policy, it’s also the safer vegan friendly way to colour.
• All Directions hair colours are fully inter-mixable to create a new shade and last up to 10 washes. 
• For the most vivid results, we recommend applying to bleached hair. 

How to use:

• Apply small amounts of dye to clean, towel-dried hair using a tint brush. 
• Distribute with a comb from roots to ends then leave for 15 minutes. 
• Comb through once more then rinse thoroughly. 
• Protective gloves are recommended to avoid dye staining.